« We will process its mobile application payments to allow for pre-order and delivery, » she said by email. « Our goal is to ensure that we have a flawless experience for the customer and the franchisee. The aim is to encourage changes in buyer behaviour. Adyen NV has reached an agreement to process McDonald`s Corp.`s mobile application payments, expanding the Dutch company`s client portfolio in a growing industry. Adyen, an international payment platform based in Amsterdam, has announced an agreement to set up a global payment system for McDonald`s, the iconic big Mac home, which will be marketed in the UK from the first quarter of 2020. A partnership with the world`s largest restaurant chain is a coup for Adyen, as payment companies compete for other merchants amid a global e-commerce boom. According to Adyen, mobile orders for pickup and delivery are an emerging business for the food and beverage industry that processes payments for companies such as Deliveroo, Domino`s Pizza Inc. and Dunkin Donuts Inc. The agreement will make Adyen`s payment platform available to McDonald`s UK sites from the beginning of 2020, with a view to international expansion in the future. « We are the only truly unique, technology-driven payment platform to enter into this agreement with McDonald`s to support their in-app payments, » said Kamran Zaki, COO (January 1) of Adyen. « Together, the mobile payment experience will be even easier for McDonald`s customers. » Adyen`s payment platform offers end-to-end infrastructure directly connected to Visa, Mastercard and other favorite payment methods around the world – and offers simple payments via online, mobile and in-store channels. « As the only truly unique and technology-driven payment platform, we are pleased to conclude this agreement with McDonald`s to support their in-app payments, » he said. McDonald`s has accepted mobile payments so far, but the Adyen deal will bring additional features, including loyalty, simple onboarding for franchises and the simplicity of being on a single platform and having a consolidated view of customer data, an Adyen spokesperson told Mobile Payments Today.
« With Adyen`s scalable platform, McDonald`s will continue to deliver a seamless customer experience through a variety of payment methods tailored to the unique needs of our markets, » said Leandro Balbinot, SVP of Global Technology and Digital at McDonald`s. « We look forward to deploying this platform in several international markets, starting with the UK in early 2020. » McDonald`s is the world`s leading food distributor with more than 38,000 sites in more than 100 countries. Approximately 93% of McDonald`s restaurants worldwide are owned and operated by independent local businessmen. Adyen, which already handles payments for other food brands such as Deliveroo, Domino`s and Dunkin`, has embarked on a whole new plot with the world`s largest restaurant chain. McDonald`s allows customers to order food and pay for it through an app. The fast food company is also developing a delivery business that former chief executive Steve Easterbrook says is expected to generate revenue of about $4 billion by the end of the year. With Adyen`s scalable platform, McDonald`s will be able to continue to deliver a seamless customer experience through a variety of payment methods tailored to the unique needs of our markets, » McDonald`s said in the statement. Stay up-to-date on Amsterdam`s start-up scene with our Financing Tour on November 30, 2020. « Together, the mobile payment experience will be even easier for McDonald`s customers. » Adyen (AMS: ADYEN) is the payment platform of choice for many global companies and offers a modern end-to-end infrastructure directly linked to Visa, Mastercard and consumer-favorite payment methods worldwide.